Case Study: How to Earn Trust from Client Through Product Quality
Mr. TRUE,
Welcome to my circle of friends you’ve earned it.
Challenge
Wayne needed a reliable battery isolator system for multiple vehicles—each with demanding electrical setups. His biggest concern: preventing battery drain while ensuring seamless power delivery for accessories like light bars and electric motors.
Solution

TRUE® provided a Smart Battery Isolator (SBI) and later a Dual Battery Kit for his UTV. These systems:
- Automatically disconnect the secondary battery when voltage drops too low
- Reconnect and recharge it once the engine runs
- Protect the starting battery from accidental discharge
I First used your TRUE SBI isolator on my boat for my electric motor battery. Then put one on my Truck with the snow plow and now I had the dealer put the TRUE UTV Dual Battery Kit on my new Arctic Cat Prowler and it is functioning flawless! My daughter used the rig to feed the horses on Friday and left the accessory light bar turned on which of course ran the secondary battery completely down to like 9 volts.
Low and behold the Prowler fired right up and within a few minutes the isolator connected the second battery and began charging while I ran out to check the cows. When I returned about 2 hours later and shut the engine off the volt meter read 12.8 on the second battery so it must have charged for the full length of the trip.
I was at home but if I had been away it would not have been a good situation without your kit protecting the starting battery from discharge.
Results
- After his daughter accidentally drained the secondary battery, the UTV still started without issue.
- The isolator reconnected and fully recharged the second battery during a 2-hour trip.
- Wayne reported flawless performance across all vehicles and scenarios.
Trust Earned
- Wayne expanded use from boat → truck → UTV, showing growing confidence.
- He praised the product’s durability, reliability, and simplicity.
- The isolator’s performance in real-life emergencies built deep trust in the brand.
Wayne E.
MN

